Recently on our company event we discussed the topic of our „sales footprint“. What is the impact, impression we leave after our sales encounters.
Do our footprints get washed away by first wave, or we leave a lasting impression?
It’s very important to clear out for yourself, what YOUR impression is about. Are you professional, creative, innovative, structured, inspiring, hardworking…? What are the characteristics you leave behind?
For me my footprint is defined by my ambition, my goals. So here are couple of methods I find useful in defining my footprint:
PERSONAL MISSION STATEMENT:
I made this exercise of setting up my personal „mission statement“ some months ago. It’s inspired by the 7 habits book by Stephen R. Covey. For me I have 3 roles, 3 types of impressions I want to leave with people I meet and projects I get involved with:
CONTRIBUTOR – a person who gives in the best possible contribution to the idea that matters.
CHANGE AGENT – someone who helps driving positive change and generates the change in others.
LIFELONG LEARNER – someone who is willing to learn and improve for whole life and inspires others to do so.
You can also read more about my mission in this presentation.
BIG HAIRY AUDACIOUS GOAL:
When I was still active in AIESEC we were putting together the ambition for year 2015, something like a long-term vision. The interesting concept we used was BHAG = Big Hairy Audacious Goal.
BHAG, as Wikipedia defines it „is a strategic business statement which is created to focus an organization on a single medium-long term organization-wide goal which is audacious, likely to be externally questionable, but not internally regarded as impossible.“
AIESEC set it’s BHAG as „Engage and develop every young person in the world.“
My BHAG is to significantly help 1.000.000 people.
It does not matter which way you choose to define your footprint. It’s important to define it, commit to it and act on it.
So what is your footprint?